Plant-Based Meal Planning App
UX/UI Case Study
A plant-based meal planning application designed to help users discover healthy recipes, track nutrition, and plan meals effortlessly.
Problem & context
The challenge
Users struggled to transition to a plant-based diet due to lack of recipe variety, difficult meal planning, and confusing nutritional tracking. They needed a unified solution.
Role & responsibilities
What I owned
Designed the end-to-end user experience including onboarding, meal discovery, planner interface, and grocery list integration.
Research & insights
What I found
Conducted interviews with 15 individuals attempting a plant-based diet
80% reported that meal planning and finding reliable recipes were the biggest hurdles to maintaining the diet
Outcome & impact
The solution
Created an intuitive app featuring personalized recipe recommendations, an automated weekly meal planner, and a smart grocery list generator that simplifies plant-based living.
Streamlined meal planning
Automated grocery lists
Personalized recipe engine
More work
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